Health is everything. Quality of life is our concern. With this in mind, we act using the precautionary principle and select only products that are free of synthetic chemicals, are not tested on animals and are manufactured with best practices. Food produced organically, with compost and permaculture techniques, tends to taste a lot better. Seems like a no-brainer. And, silly us, but we believe a PhD in Chemistry shouldn't be a pre-requisite for understanding what the heck is in your shampoo or your cornbread. Any product that has "fragrance" on it is a no-no. There's no way to learn what ingredients are used in fragrances because of a legal loophole dating back to the the 1970s. As far as food packaging goes, glass is the safest option and it just so happens to be infinitely recyclable. To health, prosperity and having some fun.